Everything you need to know about Kraaijeveld
  • +750

    Products available

  • 8,8

    Score of expertise sales

  • 1960

    Year of establishment

  • > 35

    International operations


You have to be able to trust your business partners. That is the foundation of your business. Nothing is as annoying as being negatively surprised by a delivery from your supplier. Either because of a lacking product or produce that does not meet your quality standards. And perhaps even more annoying: you have ordered different products and at the end of the day one or more products cannot be delivered. How are you going to explain that to your customer? We prefer to surprise our customers in a positive way! And this is how we do it:

Kraaijeveld serves its international client base in the gastronomic wholesale, processing industries and retail sector from its location in Maasland (the Netherlands). Working from the source and with specialized teams, we supply according to our customers specifications.

Surprisingly well arranged for you

Do you also feel frustrated that after being well served while ordering a product, upon arrival one of the pallets has been stacked all wrong and is bending over? We understand your frustration.

It led to the Kraaijeveld philosophy ‘Surprisingly well arranged for you’. It means we will not just supply you with the best possible assortment of fruit and vegetables, but also that we will do this in a surprising way.  Not only do we want to get things right for you in order to make you happy. We intend to go the extra mile and exceed our customers’ expectations!

A surprisingly wide range

Melons in large boxes for Processing? Or small boxes for the Food Service? Our specialists know exactly what you need! Are you after edible flowers or a special variety of cress in addition to your usual order of tomatoes and cucumbers? We can arrange this for you! We offer a wide range of produce, including exotics and open field vegetables, potatoes and all kinds of fruit in which we have strong direct import lines, such as pineapples and melons.

Our quality assurance

Have you also noticed that customers are better informed than ever? The world is changing, and you must change with it. But adapting and charging naturally raises questions. What do I have to take into account ? How can I make sure that my analyses are all correct? When am I adequately covered? As a QS and IFS certified partner, we perfectly understand the issues you face! We agree the required specifications with you. We can arrange the analyses and certificates on your behalf. We think proactively with you. After all, that's the least you can expect from your partner..

Online surprisingly well arranged for you!

Ordering at a time that suits you? Not having to wait for a call from your sales representative? Save time? Your dream will come true in the online ordering portal 'My Kraaijeveld'. This is where you can see all your favourite products at a glance and you can simply add them to your shopping basket. In addition you will gain insight into our collaboration, will it be easy to submit returns and claims. The entire process under one roof. That is what you call surprisingly well arranged for you.

Specialised in mix pallets

Is a full pallet of a single product too much for you? Does your order consist of more
than 50 product lines? You have come to the right place at Kraaijeveld.  We have a specially equipped shopping floor in our warehouse where we can efficiently prepare the perfect mix pallet(s) for you. Thanks to our shopping floor you can be assured of availability and quality. Watch how we prepare a mix pallet in 3 easy steps!

Looking around in 360 degrees at Kraaijeveld?

You have read a lot about us, but we understand it if you prefer to see our working method with your own eyes. We have something great for that! In our virtual tour you can walk through our building in 360 degrees and get acquainted with our videos along the way. View the tour here!

60 years surprisingly well arranged for you

From selling from door-to-door with a cart full of fruit and vegetables to an international fresh produce supplier with the daily departure of dozens of lorries.  Everything we have achieved in the past sixty years reflects the DNA of the greengrocer which is in all of us at Kraaijeveld. This DNA is shaped by the passion we feel for our products, our determination and our will to succeed. Where granddad Kraaijeveld did this his way all those years ago with slogans such as “we laugh at those who force prices up”, we do so today in our own way:
“surprisingly well arranged for you”.

Surprisingly personal

Do you consider personal contact to be extremely important? Well, so do we! Our commerce
department is split into three different departments, each serving a particular target group: the gastronomic wholesale, producessing industries and retail.  Each team has its own specialization and approach of customers. All to make sure that the whole process is surprisingly well arranged for you.

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