(This interview is not available in Dutch)
Can you tell us something about your company?
Rula Farm's objective is to be a trusted Egyptian supplier of premium produce to Europe and Asia with a commitment to excellence, growth and profitability. Rula For Land Reclamation is considered the back bone and agricultural arm of Wadi Group. In 1986, Rula started its journey with 7,000 olive trees planted on 30 hectares of desert land along the Cairo- Alexandria Desert Road. Today, Rula has grown its operations to more than 2000 hectares of organic olive trees, grapes, fruits and vegetables. Rula is providing a variety of fresh produce to the local and international markets and endeavoring to place Egypt on the export map of agricultural products.
Our products range from grapes to pomegranates and of course our Citrus, like Valencia.
How does your company distinguish themselves amongst other suppliers? And what is special about your company we could share with our clients?
Rula Farms & Wadi Group's philosophy is considering people are the greatest asset and the very essence of our business as we believe that engaged & committed employees (at the sites/farms/orchards/head office) are key to deliver high quality products every day. We endeavor to create value and contribution to improve people’s & their families live by providing a good business returns to our growers & promoting employment in an adequate and fair working environment. By treating our people with respect & providing them with working conditions to perform at their best every day, our business will be continuously improving and we will be able to deliver only the best products to our clients.
Rula Farms has established Rula Academy (for Learning & juniors activities) for our site/farms/orchards employees families. It maintains a sustainable programs for the kids.
For the time being, We are working to get SEDEX certificate with TUV Austria & it would be received shortly (within the next 3 months)
What assortment do you offer?
40-48- 56-64-72-80-88-100-113-125 per carton 15 kg
When did the season start & when does it end?
For Oranges : NAVEL : December till MARCH
Valencia : January till June
What Certificates you have?
Farms : Global GAP
Packing House: ISO 2200:2005 & BRC Global Standard for FOOD SAFETY
SEDEX: Working on it & would be received within 3 months
Last but not least: why should everyone try your oranges?
Because we do focus on our product quality, packing quality and food safety measures & needless to say: because of their high vitamin C content (you need over twice daily). Oranges are associated with boosting the immune system. Choline is an important nutrient that helps with sleep, muscle movement and memory